Jade Chui-Director, Corporate Strategy & Marketing
Jade Chui

Director, Corporate Strategy & Marketing

Jade is Director, Corporate Strategy and Marketing and since joining the Group in 2020, she has been responsible for spearheading its corporate marketing, communications and branding functions.

With more than a decade of experience in corporate strategy, Jade specializes in corporate communications, brand building, crisis and situation management, stakeholder engagement, branding and product marketing.

Prior to Avalon, Jade worked with Brunswick Group, where she advised many Asian conglomerates, family businesses and entrepreneurs on business-critical issues; key projects include Melco Resorts, MTR, New World Development and successful listing of Budweiser APAC. Prior to that, she worked at Anbang Insurance Group, a leading Asian financial institution, where she played a key role in advisory of various landmark global transactions and integration projects. Jade started her career at Wonderful Sky, where she held account servicing and strategic planning roles in investors relations and public relations for IPO and listed companies.

Jade holds a bachelor’s degree in communications from California Polytechnic University, Pomona. She speaks fluent English, Mandarin and Cantonese.